Data Deletion

You are in control of the data UpRoll holds. Here is how to remove it, in whole or in part, at any time.

Remove imported Reels (keep the app)

In the UpRoll admin, open the Instagram tab and choose Disconnect. This deletes your imported Reels, the re-hosted video and image files, and your stored Instagram access token. You can reconnect later at any time.

Delete everything (uninstall)

Uninstalling UpRoll from your Shopify admin (Settings → Apps and sales channels → UpRoll → Uninstall) removes all data associated with your store. In line with Shopify's data-erasure requirements, all of your data is deleted within 48 hours of uninstalling.

Request deletion by email

You can also request deletion directly. Email grievance@upprofio.com from the address associated with your store, with the subject "Data deletion request" and your store domain. We will confirm and delete your data, and reply once it is done.

What gets deleted

• Your Instagram connection and encrypted access token.
• All imported Reels and their metadata (captions, permalinks, counts).
• All re-hosted video, thumbnail, and profile-picture files on our servers.
• Any product tags you created linking products to Reels.

For anything else, contact grievance@upprofio.com. See also our Privacy Policy.