Shoppable video social proof
Show your Instagram Reels on your Shopify store
UpRoll turns your Reels into shoppable video on your storefront. Tag products, and shoppers buy what they watch, in a fast, native-feeling player.
Add UpRoll on the Shopify App StoreInstall from the Shopify App Store. Works with any theme, no code.
Shoppable Reels
Tag products to any Reel so shoppers can buy exactly what they see, right from the video.
Always on
Your Reels are imported and re-hosted on our servers, so they keep playing even when Instagram links expire.
Flexible and fast
An inline feed, a product-page strip, a floating player, and a hero banner, all built to keep your store fast.
Show Reels anywhere
Home feedProduct pageFloating playerHero banner